Every site needs a hosting company for their website to appear on the internet.  Often times people start with one host and stay with it even when the service is poor or more importantly the services no longer fit the needs of the website.  Many times a site’s traffic grows or becomes more complicated and the current host provider no longer has the form of hosting necessary to do the job correctly and efficiently.  If any one of these fits your situation you should consider changing your website host.  Changing hosts can be beneficial provided you investigate properly where you are going to and follow several important steps in the process.

Research potential website hosts.  Make sure they have the proper services that to host your business. Once you find a quality website host that fits your site’s needs there are several things you should do before making the switch to avoid the any issues.

Start the process of switching by backing up your entire site.  Using a basic FTP program or a web browser download all your current files including graphics, html files, etc. making sure to keep the exact directory structure as it was on your current web server.

If something happens and you lose your files, you will be sure to have a back up copy you can use to restore. It is best to manually back up all your files in case there are incompatibilities between your existing host and your new one. Make sure to budget ample time for the back up to run. You may be surprised how long it takes to back up all of your files.

If you have a database back up your database by transferring it to a local machine as well.  Make a note of what type of database your information was stored in. This can be different depending on the type of database setup that is running on the hosting company; some companies provide multiple database solutions and others just one.

Upload up all of your site files to your new host using temporary login information, most website hosting companies can provide you this information prior to your domain name resolving to the new account. It is a good idea to set up all your email accounts as well. Although they won’t have resolved yet, it’s one less step you’ll have to worry about later.  Be sure to test everything before actually changing.

Next you will begin the transfer of your domain name record. Through whatever registrar you used to have your domain registered, request a name change. The only thing that really needs to be changed in your record is the name server information. If you do not have this information, just email your new hosting company support and ask what their Name Server information is.

You should get confirmation emails confirming the change to the domain.  It will usually take between 24 – 48 hours for all the domain name servers (DNS) around the world to get the updated information that your domain has a new location. Once this is complete, you can then contact your previous hosting company and cancel your hosting contract or service.

Changing website hosts is not very complicated, but it takes a certain amount coordination and synchronization. dzine it offers top of the line hosting on our dedicated servers located in Michigan.


Instagram, the photo sharing app owned by Facebook has roll outed a new policy and terms of service following an outcry by users late last year. Instagram tried to institute a policy which would have given them the right to sell users’ photos without payment or notification. The whole fiasco cost the company a lot of users so following the adverse reaction, Instagram has backed tracked and altered this new policy. Instagram says the new version is a roll back of its user agreement to the previous version, with some minor change. The following is Instagram’s new policy:

Instagram does not claim ownership of any Content that you post on or through the Service. Instead, you hereby grant to Instagram a non-exclusive, fully paid and royalty-free, transferable, sub-licensable, worldwide license to use the Content that you post on or through the Service, subject to the Service’s Privacy Policy, available here, including but not limited to sections 3 (“Sharing of Your Information”), 4 (“How We Store Your Information”), and 5 (“Your Choices About Your Information”). You can choose who can view your Content and activities, including your photos, as described in the Privacy Policy.

The policy also points out that Instagram owns the trademark for its logo, page headers, custom graphics and button icons. Here is more from the policy page:

“Instagram Content is protected by copyright, trademark, patent, trade secret and other laws, and, as between you and Instagram. Instagram owns and retains all rights in the Instagram Content and the Service. You will not remove, alter or conceal any copyright, trademark, service mark or other proprietary rights notices incorporated in or accompanying the Instagram Content and you will not reproduce, modify, adapt, prepare derivative works based on, perform, display, publish, distribute, transmit, broadcast, sell, license or otherwise exploit the Instagram Content.”

The photo sharing service takes time to point out in a blog “nothing has changed about your photos’ ownership or who can see them.”  It says that the new policies are designed to make the app more easily integrated with Facebook and to prevent spam.

Digital Marketing; News

Most people have security software for their computers – but many don’t realize you need it for your website as well.  Not having it can open your business’ site to being infected by malware. Malware is malicious software put on a site without the owner’s consent.  And one thing all website owners don’t want to learn is their site is blocked due to malware.

Malware gets on websites using various avenues, including weak passwords that are easily deciphered and visits to already infected sites. Website owners typically have no idea they’ve been infected until the infectious programs create problems, steal personal data or even redirect visitors to unsavory sites that install yet more malicious software.

Malware is also spread through so-called “phishing” attacks, in which scammers send business and personal accounts what looks like a familiar e-mail but when opened and acted on allows malware into their computers, making their websites, customer lists and banking data vulnerable. The fake e-mails look like notifications from the well-known businesses that invite the website owner to open things such as complaints or news. When the concerned owner clicks on a link or opens an attachment to find out more information, the malware gets downloaded.

Once a site is infected by malware it hurts both the company and its customers.
As the ability to hack individual computers has been narrowed by automatic operating system updates and effective anti-virus software, hackers have now turned their attention to targeting small companies’ websites.

Every day search engines flag websites infected by malware so unsuspecting visitors don’t accidently get infected by them. Google blacklists about 6,000 malware-infected sites every day.

Malware can potentially put a website out of bounds for days or weeks before a small business owner realizes it.  Not only does blacklisting hurt a company’s reputation but frequently causes loss of revenue.

With this in mind all site owners, especially small businesses should make sure they have security to protect them.  Website security can be obtained through website host companies and anti-virus software. It doesn’t cost much to protect your website and in the long run can save you a lot more.

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