In government, immediate communication of a message to a target audience is important, because often that information is mission critical. Digital signage is useful in government scenarios expressly because it enables the simultaneous transmission and receipt of a message by all parties that must be kept informed. This message can be anything from way-finding to emergency alerts to training.

Often, government buildings are large and have various levels of access. These tailored, sometimes long-distance messages would normally be manually intensive. Digital signage streamlines the process, provided that the source of the data can reach all their targets ' in these cases, extenders will be necessary to ensure communication delivery across large public installations.