One of the most important things for a website owner to consider is search engine optimization (SEO). Having an optimized website, he says, allows business owners to garner valuable search engine traffic.

The good news is that Google has a set of free tools within their Webmaster Tools to help you optimize your website to attract more visitors. These free tools also help you find broken links within your page and learn which websites link back to yours and what keywords are driving traffic to your website.

In order to use these tools, you will need a Google account. If you don't have one, you can create one with any email address account. Once you have created your account, go to and log in.

On the Webmaster Tools main page, you will see a button in the middle of the page to add a website. Click on this button and enter the domain name of your website. This will bring you to a verification page where you will have to verify that you are the owner of that site.

You can verify your website in one of four ways:

1. Link to an existing Google Analytics account
2. Add a meta tag to your homepage's HTML
3. Add a DNS record to your website's domain configuration
4. Upload a special file to your website

It can take up to 24 hours for Google to collect data about your website. During this time, your Webmaster Tools control panel will be blank. After that, your website data will appear and you can begin to use the powerful tools that Google provides.

Copyright 2011 dzine it, Inc. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

Digital Marketing; News

It is crucial, in today's highly competitive marketplace, that your website makes a great first impression on visitors. As a small business owner, you know that if your website doesn't cut it, your potential customers will move on.

Creating the right first impression should be a top priority for any business owner. In order to do that, your website needs to be professional and presentable.

The fact is, your website and your online presence must be treated like your brick and mortar storefront. The website should make potential visitors feel that you are trustworthy, which in turn will spur them to buy your products or services.

There are a few basic elements of a good website.

First of all, the website design should be attractive, compelling and offer a strong call to action. In other words, the user needs to understand exactly what it is that you want him to do.

One of the most overlooked aspects of a successful website is your company logo, so make sure it is well designed.

If your website features products, make sure that you have a relevant photo gallery. Product photos increase the desirability of your site and should be incorporated into your design.

However, readability of your website's content is the most important part of your online presence. So it is imperative that your content is easy to read by dividing the content into proper paragraphs and lists.

The best strategy is to use no more than two different fonts and headings on your site. Also, be sure that the spelling and grammar of your content is correct.

The bottom line is that a well-designed website with relevant content is an absolute must and a poorly designed website will quickly turn visitors off and force them to search elsewhere for the information they need.

Copyright 2011 dzine it, Inc. web design All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

News; Web Design Info

Controlling computers in hazardous locations, such as in manufacturing plants, poses safety issues. In these situations, KVM technology can be effective, enabling users to control on-premise computers remotely, in a secure, safe location. They can access and configure servers without risk of harm and without compromising work performance. The latter is an important point to make, because KVM is necessary in these industrial settings in order to have access on a hardware level. In this environment, that is critical because, often, computer hardware in industrial settings must be in close proximity of the machinery being operated.

In addition to providing physical safety, KVM technology ensures a level of security that software cannot deliver. A KVM switch provides a direct connection with a keyboard, monitor and mouse, as opposed to remotely accessing targets via the Internet, which leaves the transmission of information vulnerable to cyber-attacks.

IT Technology; News
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